AriZona X 7Eleven

A series of animated assets developed to promote AriZona’s new flavor lineup, available exclusively at 7-Eleven stores, designed to drive both in-store visibility and digital awareness.

Animations were initially produced in 1920×1080 for in-store screens and later adapted to vertical 1080×1920 formats for social media, preserving the integrity of the animation and overall visual storytelling. In retail environments, the content was optimized to capture attention quickly and communicate the product offering at a glance, while social media versions were tailored to maximize engagement. Across all formats, the campaign maintained a consistent visual language and reinforced the exclusivity of the release. The result is a cohesive system that seamlessly bridges physical and digital touchpoints while elevating the overall brand experience.